How can i get a better local TV channel reception on my TV?

I have direct TV right now and local channels are not availeble for my area.Which is the cheapest and most efficiant way to boost the signal .All i have at the moment is a set o rabbit ears hooked up to my resiever.I can hear the channel,but i would like to know how to get a better picture.I have an older model tv i would like my picture to appear better.

Answer:
If you can't put up a rooftop antenna, go to Radio Shack
and by an amplified antenna.. see if that helps.. if not
you can always bring it back and get a refund..

That way you won't waste your money.
Another solution is to subscribe to cable.. the cheapest plan.
I get all local VHF and UHF stations for less then $13 a month...
try buying a receiver from local hardware stores.
there should be various types to choose from
I HAD Direct TV...they wouldn't give me the LOCAL stations no matter how bad my reception was...and it was bad !

SO.I switched to DISH NETWORK

And now I have a better, more reliable signal during rainstorms AND I HAVE LOCAL RECEPTION TOO !!
Woo Hoo !

IF you plan on getting an HDTV, order the HD DISH BOX (with DVR if you like recording TV shows for later viewing)
The reason is that DISH gives you the FIRST BOX free, then it costs $200 to upgrade the box.so plan for the FUTURE.

You aren't forced to purchase the HD stations to get the HD box.you can purchase them WHEN you get your first HDTV.

Now that is cheaper than setting up your own OUTDOOR TV ANTENNA, which is what you would have to do to get LOCAL CHANNELS.
You need to find the color code for your location. Most all have the code color list on them somewhere.
a roof top antenna is the best way.

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