What is Blue Ray? I keep hearing it mentioned on TV.?

Not Blue Tooth...I know that's the phone thingy in the ear.

Answer:
blue ray is a new technology and not only the new "dvd"format as most call it.the blue ray reader uses the blue wavelength of light to record enabling it to record almost 6 times of a normal dvd.there is very less content in blue ray and hd dvd at present ,but soon either one of them or both will replace the dvds just like the dvds replaced the cds.
It's going to replace regular DVD's as they can hold much more information (enough for hi-definition recordings). Although they do have a rival in HD-DVD's. No one's really sure which format is going to become the standard yet.
blue ray is a type of highe deffinition format that is supported particularly by the new PS3 & produces superb high quality images on a high difinition ready television
Blu-ray, also known as Blu-ray Disc (BD), is the name of a next-generation optical disc format jointly developed by the Blu-ray Disc Association (BDA), a group of the world's leading consumer electronics, personal computer and media manufacturers (including Apple, Dell, Hitachi, HP, JVC, LG, Mitsubishi, Panasonic, Pioneer, Philips, Samsung, Sharp, Sony, TDK and Thomson). The format was developed to enable recording, rewriting and playback of high-definition video (HD), as well as storing large amounts of data. The format offers more than five times the storage capacity of traditional DVDs and can hold up to 25GB on a single-layer disc and 50GB on a dual-layer disc. This extra capacity combined with the use of advanced video and audio codecs will offer consumers an unprecedented HD experience.

While current optical disc technologies such as DVD, DVD±R, DVD±RW, and DVD-RAM rely on a red laser to read and write data, the new format uses a blue-violet laser instead, hence the name Blu-ray. Despite the different type of lasers used, Blu-ray products can easily be made backwards compatible with CDs and DVDs through the use of a BD/DVD/CD compatible optical pickup unit. The benefit of using a blue-violet laser (405nm) is that it has a shorter wavelength than a red laser (650nm), which makes it possible to focus the laser spot with even greater precision. This allows data to be packed more tightly and stored in less space, so it's possible to fit more data on the disc even though it's the same size as a CD/DVD. This together with the change of numerical aperture to 0.85 is what enables Blu-ray Discs to hold 25GB/50GB.

Blu-ray is currently supported by more than 180 of the world's leading consumer electronics, personal computer, recording media, video game and music companies. The format also has broad support from the major movie studios as a successor to today's DVD format. In fact, seven of the eight major movie studios (Disney, Fox, Warner, Paramount, Sony, Lionsgate and MGM) are supporting the Blu-ray format and five of them (Disney, Fox, Sony, Lionsgate and MGM) are releasing their movies exclusively in the Blu-ray format. Many studios have also announced that they will begin releasing new feature films on Blu-ray Disc day-and-date with DVD, as well as a continuous slate of catalog titles every month. For more information about Blu-ray movies, check out our Blu-ray movies section which offers information about new and upcoming Blu-ray releases, as well as what movies are currently available in the Blu-ray format.
No matter how great Blue-ray is, don't buy it. Wait for the battle to be over. In case you're too young to remember, there once was a war between VHS and Beta. Beta was better but it lost anyway.

If you buy either of the HD disc system today you could end up with a pile of movies and equipment that is obsolete very soon.

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